{"id":6569,"date":"2023-04-13T19:03:39","date_gmt":"2023-04-13T19:03:39","guid":{"rendered":"https:\/\/www.digirocks.fr\/lexique\/lead-generation\/"},"modified":"2023-04-13T19:03:39","modified_gmt":"2023-04-13T19:03:39","slug":"lead-generation","status":"publish","type":"glossary","link":"https:\/\/www.digirocks.fr\/en\/lexique\/lead-generation\/","title":{"rendered":"Lead generation"},"content":{"rendered":"<p>Les tactiques utilis\u00e9es pour attirer des clients potentiels, telles que les publicit\u00e9s en ligne, le r\u00e9f\u00e9rencement naturel (SEO), le marketing par e-mail et les r\u00e9seaux sociaux.<\/p>","protected":false},"author":30,"featured_media":0,"parent":0,"template":"","glossary-cat":[140],"class_list":["post-6569","glossary","type-glossary","status-publish","hentry","glossary-cat-marketing-digital"],"acf":[],"related_terms":"","external_url":"","internal_reference_id":"","_links":{"self":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/glossary\/6569","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/users\/30"}],"version-history":[{"count":0,"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/glossary\/6569\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/media?parent=6569"}],"wp:term":[{"taxonomy":"glossary-cat","embeddable":true,"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/glossary-cat?post=6569"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}