{"id":62977,"date":"2026-05-25T15:16:07","date_gmt":"2026-05-25T15:16:07","guid":{"rendered":"https:\/\/www.digirocks.fr\/metiers\/brand-manager\/"},"modified":"2026-05-25T15:16:08","modified_gmt":"2026-05-25T15:16:08","slug":"brand-manager","status":"publish","type":"metier_v2","link":"https:\/\/www.digirocks.fr\/en\/trades\/marketing-communication\/brand-manager\/","title":{"rendered":"Fiche m\u00e9tier Brand Manager"},"content":{"rendered":"<p>Le Brand Manager est responsable de l&#8217;image, de la r\u00e9putation et de la coh\u00e9rence de la marque sur son march\u00e9. Il d\u00e9finit l&#8217;ADN de la marque (vision, mission, valeurs, ton, identit\u00e9 visuelle) et veille \u00e0 ce que cette identit\u00e9 soit respect\u00e9e dans chaque.<\/p>","protected":false},"excerpt":{"rendered":"<p>Le Brand Manager est responsable de l&#8217;image, de la r\u00e9putation et de la coh\u00e9rence de la marque sur son march\u00e9. Il d\u00e9finit l&#8217;ADN de la marque (vision, mission, valeurs, ton, identit\u00e9 visuelle) et veille \u00e0 ce que cette identit\u00e9 soit [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false},"famille_metier_v2":[411],"class_list":["post-62977","metier_v2","type-metier_v2","status-publish","hentry","famille_metier_v2-marketing-communication"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/metier_v2\/62977","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/metier_v2"}],"about":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/types\/metier_v2"}],"wp:attachment":[{"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/media?parent=62977"}],"wp:term":[{"taxonomy":"famille_metier_v2","embeddable":true,"href":"https:\/\/www.digirocks.fr\/en\/wp-json\/wp\/v2\/famille_metier_v2?post=62977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}